May 14 – Socios.com has extended its blockchain-based Fan Token cryptocurrency platform from clubs to national federations, with the Argentine Football Association (AFA) being the first to sign on to launch the official $ ARG token of the club. ‘National team.
Fan Tokens are issued on the Chiliz blockchain and give owners access to a variety of benefits, including poll voting rights, VIP rewards, exclusive promotions, AR features, discussion forums, games and competitions on the Socios.com mobile application.
FC Barcelona, Paris Saint-Germain, Juventus, AC Milan and Manchester City have all started or planned fan token launches. The Argentinian Primera División team, Club Atlético Independiente, also launched a Fan Token.
Fan tokens are redeemable on the Chiliz platform. The volume of tokens to be launched and the launch price will be published in the coming weeks.
In 2021, Socios.com claims fan tokens generated more than $ 120 million to share with club partners.
“Since taking our leadership, we have taken on the challenge of generating more revenue for AFA, developing new revenues and improving the commercial presence of our national team in the world,” said Claudio Tapia. , president of the AFA.
“This agreement clearly responds to our strategy and also strengthens our digital growth. Thanks to Fan Tokens, fans will feel closer to our national team and will be able to influence the team, earn rewards and enjoy exclusive experiences.
The deal with Argentina was announced the same day, Socios.com announced that three cricket teams from the Indian Premier League (IPL) and NASCAR team Roush Fenway Racing are joining their network.
Alexandre Dreyfus, CEO of Chiliz and Socios.com, said: “In one revolutionary day, we added new partners from three continents to our ever growing list. The future of sport rests on the transition from passive fans to active fans through transactional fans. commitment; our fan engagement platform enables our partners to connect with a global network of elite sports organizations and achieve this necessary evolution.
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